Canada « Marquette Measure – The official blog of Marquette Group

Yellow Media Moves Forward With Recapitalization

Canadian multi-media giant Yellow Media announced that it will move forward with its recapitalization efforts. The proposal was approved by the requisite number of shareholders and the company’s debt holders in meetings held on September 6, 2012 in Montreal. Yellow Media announced its intent to recapitalize its debt on July 23, 2012.

“We [...]

Yellow Pages Group Launches the Redesigned Canpages.ca Website Based on Local Search by Distance

Canadian publisher Yellow Pages Group is a company that is known for the innovations that drive their product set. A dominant presence in the local lead generation scene “up north”, the media company unveiled a new geographically targeted SERP on their popular CanPages.ca site this week. (Note: the feature only works for locations in Canada.)

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Yellow Pages Group in Canada Partners with Twitter

Tagging your location has recently become popular in the world of social media. Facebook launched Places, and earlier this summer, Twitter added the same functionality with Twitter Places, allowing users to tag their Tweets to specific locations.

Last week Yellow Pages Group (YPG), Canada’s leading local search provider, announced a data-sharing agreement with Twitter, [...]

Yellow Media to acquire CanPages, achieve dominance in Canadian markets

It would seem that Yellow Media continues to expand their reach across Canada. The media firm today announced its intent to acquire rival publisher CanPages.

Yellow Media Inc., a subsidiary of Yellow Pages Income Fund, said Tuesday it has agreed to acquire Canadian Phone Directories Holdings Inc. for $225-million in cash and notes while also [...]

Friday Video: Meet Randy…

I’ve heard of people being described as “oily” but this really takes the cake. However, it does raise a valid point– if a oil-obsessed bodybuilder with an inappropriate sense of attire can find what he’s looking for in the Yellow Pages, so can you! Whether by smartphone, print directory, or personal computer, the Yellow Pages [...]

Yellow Pages Group unveils new logo and increased digital focus.

Canadian Publisher Yellow Pages Group continues to aggressively expand its reach into newer media venues including mobile and internet. The company unveiled a new logo as well as an increased focus on the digital world.

Marc Tellier, chief executive of Yellow Media Inc., says the new logo reflects the new digital reality. (THE CANADIAN [...]

Yellow Pages Group Strengthens Position in Canada.

Canadian publisher Yellow Pages Group (YPG) announced Tuesday that it had reached an agreement with rival 411 Local Search Corp to achieve ownership of the company. YPG also has acquired Clear Sky Media, allowing greater reach in the mobile market.

Canadian performance marketing solutions company Yellow Pages Group (YPG) this morning announced that it has [...]

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