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AT&T sells print Yellow Pages division to Cerberus Capital Management

Multi-media giant AT&T formally announced today the sale of its print and internet Yellow Pages division, ending weeks of speculation as to the fate of that division of the company. Marquette Group CEO and former Chairman of the Local Search Association Chris Cummings has released the following statement regarding the sale and the future of [...]

YPA to challenge Seattle’s anti-Yellow Pages law

On Monday, October 11, 2010, the City of Seattle voted in favor of a new law that placed strict controls on the delivery of print Yellow Pages directories within the city. Today, the Yellow Pages Association released the following press release, announcing their intention to challenge the legality of this measure:

Yellow Pages Publishers Sue [...]

USMotivation announces new president

ATLANTA, GA — Chris Cummings and Eric Webb, with General Yellow Pages Consultants (GYPC), owners of Marquette Group and USMotivation (USM), announced Tuesday that Tina Weede will be President of USMotivation.

USMotivation is a full-service incentive marketing company in the business of motivating and inspiring people to do their best. With the renewed leadership structure [...]

YPA debuts two new innovations to increase efficiency.

The following press release was issued during the 2010 Yellow Pages Association Conference in Las Vegas Nevada.

BERKELEY HEIGHTS, NJ — 04/20/10 — Yellow Pages Association (YPA) today announced two new offerings to help improve the efficiency and effectiveness of Yellow Pages advertising.Working with MediaTraks, YPA is launching YPA ELITE IYP®, a new proprietary industry [...]

Yellow Pages Association and Association of Directory Marketing Vote to Create Largest Local Search Trade Organization

Marketwire.com provides details on the recent vote to merge the Yellow Pages Association and the Association of Directory Marketing:

BERKLEY HEIGHTS, NJ — (Marketwire) — 10/22/09 — The Yellow Pages Association (YPA) and the Association of Directory Marketing (ADM) today announced that their Boards have given unanimous approval to merge the two organizations, which together [...]

Marquette CEO featured speaker at DMS ’09 Conference

Marquette Group CEO Chris Cummings

Chris Cummings, CEO of Marquette Group, will be a featured speaker at The Directional Media Strategies 2009 (DMS ‘09) Conference hosted by The Kelsey Group in Orlando, Florida September 22nd-24th. DMS ‘09 is The Kelsey Group’s 30th Yellow Pages and [...]