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Dex One and SuperMedia Complete Merger to Form Dex Media

Late in 2012, multimedia publishers SuperMedia and Dex One announced their intention to merge into a single entity. That merger was completed on April 30, 2013 with the formation of Dex Media. The company began trading on the NASDAQ stock exchange the very next day as “DXM.”

As of result of the merger, Dex [...]

Yellow Media Moves Forward With Recapitalization

Yellow Media

Canadian multi-media giant Yellow Media announced that it will move forward with its recapitalization efforts. The proposal was approved by the requisite number of shareholders and the company’s debt holders in meetings held on September 6, 2012 in Montreal. Yellow Media announced its intent to recapitalize its debt on July 23, 2012.

“We [...]

SuperMedia & Dex One to merge

Supermedia & Dex One merge

Early this morning, multimedia publishers Dex One and SuperMedia announced their intention to merge the companies into new entity Dex Media. The newly-formed company will have approximately $3.1 billion in revenue, based on 2011 financial reports. It will also employ over 3,100 marketing consultants and more than 5,800 employees. Ownership will be comprised [...]

Marquette Group CIO’s First Steps

Marquette Group CIO Duane Anderson

Growth and change go hand in hand; one cannot be found without the other. Yet a time of change can be a voyage into unknown territory– as one ventures forth into a land without precedent. In 2009, Marquette Group hired Duane Anderson as the company’s newest CIO. Boasting [...]

2009 – Tough for traditional media

Tough 2009 for Traditional Media; Yet Customers Still Choose Yellow Pages

Last year was particularly tough for traditional media advertising. According to preliminary figures by Nielsen Research, overall 2009 U.S. spending fell 9 percent from 2008–an estimated $411.6 billion and the sixth consecutive quarter of decline. The largest drop came in some of the most [...]

So, what’s this Local Media Tracking Survey all about?

The Yellow Pages Association, in conjunction with Burke Research and comScore, released the first annual Local Media Tracking Survey results today. Respondents were surveyed both online and by telephone over their usage of print Yellow Pages and other media to find local business information. That’s great—and Burke Research did their due diligence by using multiple [...]

Yellow Pages Group Strengthens Position in Canada.

Canadian publisher Yellow Pages Group (YPG) announced Tuesday that it had reached an agreement with rival 411 Local Search Corp to achieve ownership of the company. YPG also has acquired Clear Sky Media, allowing greater reach in the mobile market.

Canadian performance marketing solutions company Yellow Pages Group (YPG) this morning announced that it has [...]

A few thoughts from the president’s desk.

As evidenced by all of the recent restructuring of industry publishing giants and the changing dynamics of directional media, 2010 will prove to be a year of transition for the advertising landscape. Marquette Group President Eric Webb submitted his thoughts on the current state of the industry in this blog post:

The worst appears to [...]

YPA president discusses 2010 and the challenges ahead.

There has been a great deal of change in the Yellow Pages industry over the past year. The Yellow Pages Association and the Association of Directory Marketing have merged. Publishers have declared bankruptcy, reorganized, and re-emerged from debt as newer streamlined organizations. Even the names of the players have changed in the “YP game”. Yellow [...]

R.H. Donnelly is now Dex One Corporation

First Idearc exited the debt chrysalis as “SuperMedia”. Now, R.H. Donnelly unveils its new corporate identity.

- Company Successfully Reduced Debt by $6.4 Billion

- Dex One Shares (NYSE: DEXO) to Begin Trading Today

- New Board of Directors Named

CARY, N.C., Feb. 1 /PRNewswire-FirstCall/ — R.H. Donnelley today announced it has successfully emerged [...]