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Webinar: The Rise of Local YouTube and Facebook Advertising – Now Available Online

If you missed last week’s webinar “The Rise of Local YouTube and Facebook Advertising,” it is now available online!

During the webinar Gary Richmond and David Lenzen reviewed the key findings from our newly released research, “Social Media Marketing Study: Benchmarks for Success” to help advertisers learn how to harness social media to drive leads.

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I’m Being Followed: How Google and Other Companies Track Me

To escape the never-ending winter weather, you decided this morning to start searching for vacation spots that have no shortage of palm trees and warmth. Then, this afternoon you routinely check your Facebook newsfeed and an amazing thing happened; there’s an ad in the right rail for a vacation resort and a discounted flight. How [...]

Don’t Discount Social Media Posts as Consumer Insight

There is no doubt that social media continues to play an important part in many people’s lives. We use it for entertainment, keeping in touch with family and even as a news source. According to eMarketer, in 2013, two-thirds of all Internet users were social media users as well.

The [...]

Webinar: The Rise of Local YouTube and Facebook Advertising

Thursday,

March 27,

11 am CDT

Complimentary webinar

is 45 minutes.

Featured Speakers:

David Lenzen

Executive VP, Sales & Marketing

Gary Richmond

VP, Sales & Account Management

Follow us on the Web:

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3 Predictions for Local Digital Advertising in 2014

 

As 2013 draws to a close, our discussions with clients naturally shift to their advertising plans for the coming year. Knowing that marketing technology and channels are continually changing, we often spend plenty of time evaluating trends and emerging channels.

Here are our three predictions for what we expect to see by the [...]

Post-Holiday Survival Guide for Advertisers

Holiday time is unquestionably the biggest retail season of the year. By now advertisers’ marketing strategies are in full swing. Shoppers are seeing excessive emails, coupons, special deals and funny commercials. Budgets are high, advertising is driving many qualified local leads and revenue is growing.

Then comes January; students head back to school, shoppers become [...]

Will Online Reviews Force the Better Business Bureau to go Bye Bye Bye?

For over 100 years, the Better Business Bureau (BBB) has been a valuable intermediary to consumers and businesses alike providing consumers protection from fraudulent business practices, as well as protecting honest businesses. Yet in the age of Google reviews, Angie’s List and Facebook, have we moved to a post-BBB world?

Although it is hard [...]

Facebook Tests Ratings on Brand Pages

Facebook users are starting to see a new star-rating system on business pages displaying prominently underneath the company name. It appears the 5-star rating system is currently in beta and could potentially be rolled out site wide. While users have been rating companies on Facebook for some time now, displaying the results is new.

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Local Search Insights from SMX and BIA/Kelsey webinar online

This week’s webinar discussing key insights in local search from both SMX West and BIA/Kelsey has been posted online. To listen to the presentation by our Directors of Interactive – Gary Richmond and Steve Jurken- simply click the embedded video below.

For more informative webinars designed to help empower your business’ presence, visit the [...]

Webinar: Search Engine Marketing Best Practices and the Latest In Local Marketing

 

Webinar: Search Engine Marketing Best Practices and the Latest In Local Marketing

Wednesday, March 27 at 11am CST

Complimentary webinar is 45 minutes.

Featured Speakers: Steve Jurken, Interactive Product Director

Gary Richmond, Interactive Sales Director

Stay ahead of the competition [...]