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Local Search Insights from SMX and BIA/Kelsey webinar online

This week’s webinar discussing key insights in local search from both SMX West and BIA/Kelsey has been posted online. To listen to the presentation by our Directors of Interactive – Gary Richmond and Steve Jurken- simply click the embedded video below.

For more informative webinars designed to help empower your business’ presence, visit the [...]

Google+ offers new profile layout and addition of Local tab

In the battle for dominance in Social Media, Facebook is the reigning king. However, Google+ has unveiled new upgrades this week that bring the user experience for both individuals and businesses more in line with their top competition. Additionally, a great emphasis has been placed on Local content—both in terms of user reviews as well [...]

Webinar: Finding Actionable Insights in Google Analytics now online

Last weeks dynamic webinar detailing the full functionality of Google Analytics is now available online. Join Interactive Director Steve Jurken as he navigates Google’s intricate dashboard and explores the full reporting capabilities of this robust tool. More importantly, learn how to put Google Analytics to work for your business by identifying key characteristics of your [...]

Webinar: Finding Actionable Insights in Google Analytics

Webinar: Finding Actionable Insights in Google Analytics Wednesday, Febuary 13 at 11am CST Complimentary webinar is 45 minutes and presented in English

Featured Speaker: Steve Jurken,

Interactive Product Director

  Buried inside Google Analytics is priceless data about how potential customers are searching for you. This webinar will show you tactics for [...]

Business Listings are Now More Powerful with PowerListings+

In the past four years, local searches have increased over 250% as more and more mobile devices are introduced into the market. Yet, over 40% of all local listings have one wrong piece of information. This erroneous data is picked up by internet search engines and delivered to consumer’s search results making it harder for [...]

Webinar: BIA/Kelsey Digital Marketing Conference 2012 Recap

 

Webinar: Highlights From Recent BIA/Kelsey Digital Marketing Conference Tuesday, September 25 at 11am CST   Complimentary webinar is 45 minutes and presented in English

Featured Speakers: Steve Jurken, Interactive Product Director

Gary [...]

How should I invest in mobile? (Part 2)

Mobile Playbook article

Did you read our blog post regarding Google’s Mobile Playbook a couple of months ago? We reviewed the first five of ten action items and promised to review the last five items.

Before we discuss the final five steps, let’s review the first five.

Search for your brand on your mobile phone as [...]

High-Performance Landing Pages: 10 Steps to Maximize Conversion

Have you ever searched for a product or service online, found an ad or a link that matched your criteria, clicked and landed on a page that had nothing to do with your search? When this happens, most searchers are disappointed by the experience and choose to begin a new search.

Landing pages are [...]

Webinar: Fundamentals of Mobile Marketing now online

If you missed last week’s webinar “The Fundamentals of Mobile Marketing”, you’re now in luck! The entire session plus submitted questions is now availabe for viewing. Just click the embedded video below and learn the best practices for how to put mobile to work for your business!

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Study: Search engine use varies by browser; Google still dominant

It’s no secret that Google is the dominant search engine. There’s a reason that term “Google it” is synonymous with “use a search engine”: Google accounted for 66.8% of all searches conducted in July of 2012, according to comScore. Yet, search engine use can and will vary based party upon the user’s web browser of [...]