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Don’t Discount Social Media Posts as Consumer Insight

There is no doubt that social media continues to play an important part in many people’s lives. We use it for entertainment, keeping in touch with family and even as a news source. According to eMarketer, in 2013, two-thirds of all Internet users were social media users as well.

The [...]

9 Steps to Creating Online Word of Mouth through Social

Proper usage of social media gives your brand the opportunity to interact with consumers and drive loyalty. Consumers are sharing opinions and experiences and are making decisions based on the information they find. In order to reap the benefits of your social media presence, there are several best practices you should consider in order to [...]

Twitter usage increases nearly 3x from 2010!

These days it seems like everyone is on Twitter. One only has to conduct a basic search of celebrities, politicians, and other luminaries on the instant messaging site to find account after account with the latest updates. US Senator John McCain, British humorist Stephen Fry, and teen heart throb Justin Bieber all maintain accounts. Even [...]

Yellow Pages Group in Canada Partners with Twitter

Tagging your location has recently become popular in the world of social media. Facebook launched Places, and earlier this summer, Twitter added the same functionality with Twitter Places, allowing users to tag their Tweets to specific locations.

Last week Yellow Pages Group (YPG), Canada’s leading local search provider, announced a data-sharing agreement with Twitter, [...]

20 Billion Tweets & Counting

Twitter has taken the world by storm 140 characters at a time. July 31, 2010 marked a monumental milestone for the microblogging site when the 20 billionth tweet was sent by a Japanese graphic designer. This came only two months after reaching the 15 billion message mark and five months after the 10 billionth. This [...]

Friday video: Marquette Group delivers!

Delivery: it’s the core of our business. Marquette Group stands by our suite of services and our ability to deliver calls, leads, and sales to our clients. Whether in the realm of print Yellow Pages, internet Yellow Pages, direct marketing, or even mobile advertising, our innovative solutions deliver measurable results—qualified local leads that are seeking [...]

Video: Betty White on SNL – the power of Facebook

A few months ago the notion that veteran comedienne Betty White would be hosting NBC’s Saturday Night Live seemed as plausible as United Airlines replacing their entire air fleet with zeppelins. Sure, lighter-than-air travel is incredibly efficient in terms of lift but it’s not practical for today’s air travellers! The same could be said for [...]

Friday video: The Best Social Media Video Ever, v 2.0

This video was the “new hotness” a few years ago– showcasing all of the ways that world is rapidly changing and evolving. Like all things technology-based, it required an update to keep up with the incredible pace of development. Now included are more stats pertaining to Facebook, Twitter, and the increasingly important role that social [...]

Twitter Updates for 2012-04-13

Latest from MG: Twitter Updates for 2010-04-21 http://bit.ly/bOLVc1 # #Twitter Updates for 2010-04-21 http://goo.gl/fb/qhfKs #socialmedia #tweets #

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Twitter Updates for 2010-04-21

9:30 am – Nat'l Advertising Panel discusses YP advertising challenges in todays economy # 9:50am – Nat"l Advertising Panel conversations expands to usage of online media options # #YPA debuts two new innovations to increase efficiency. http://goo.gl/fb/fUEEO #uncategorized #yellowpages # Latest from MG: Daily Twitter Digest for 2010-04-19 http://bit.ly/9q46LW # Daily #Twitter Digest for [...]